Author: Carlos Rodriguez, Vice President, LATAM Sales for Revionics
Price is just one aspect of value – others being quality, retailer brand reputation, immediacy, service, and of course relevance. However, price has a direct impact on Revenue and Gross Margin that it inevitably dominates the attention of both for shoppers and for retailers.
Author: Anastasia Laska, Vice President of Marketing EMEA at Revionics
It’s been exciting to see first-hand Revionics’ growth in EMEA, as we have continued expansion in Europe for the last few years and now count customers in more than ten countries. Our global presence as we engage with innovative retailers worldwide, deep industry research efforts and ability to attract leading industry experts gives us some powerful insights into what trends and best practices winning retailers can – and should – successfully embrace. We remain committed to sharing those insights with retailers at both industry events and in our own direct engagement.
A Group Contribution from the Revionics Consulting Team
If any of us had a crystal ball, we would most likely be enjoying a relaxing life somewhere, as we would have foreseen the recent changes in our economy and been better prepared to weather the storm. But since most of us are not privileged to that mystical tool, let’s talk about a few things we should all have on our immediate radar and be planning for as we look to the coming months.
By: Ken Cline, Application Consultant, Revionics, Inc
I was recently reading Supermarket News, and came across this article that spoke to the state of the state within the grocery vertical. It speaks well to what it takes to succeed in today’s environment.
Food retailers are turning to analytical systems that can help them survive the harsh economy, according to SN’s latest technology survey.
By: Jeff Smith, Founder & EVP Business Development, Revionics, Inc.
In retail, there is a key piece of information that contains a lot of power, that piece of information is the price sensitivity of a given item in a given store. Obtaining that piece of information is a very difficult thing to do. If it weren’t for seasonal effects, holidays, promotions, out of stock conditions, low unit movement and a variety of other challenges, it actually would not be too difficult to determine. After all, it is simply a prediction of how much the unit sales will change given a change in price.