Pamida Presents Revionics with a Vendor Partnership Award

Optimize with Confidence  

Revionics was awarded for the positive impact its Base Price Optimization Technology has had on Pamida’s top line sales, gross margins and customer count

ROSEVILLE, CAOctober 18, 2011 – Revionics, Inc., the leading provider of retail life cycle price optimization solutions, was presented with a Vendor Partnership Award, by Pamida, a leading regional retailer with 193 stores in 17 states. This prestigious award is given to a select few of Pamida’s vendors, which have demonstrated a strong positive affect on its bottom-line, operations, sales and customer service. In addition, this award recognizes companies for the positive influence they have had on the retailer’s communities that it serves. Pamida presented the award to Revionics at the 2011 Pamida Foundation Charity Event, which had 437 companies contribute close to $1.3 million to help support non-profit organizations in Pamida communities.

Revionics and Pamida started their partnership in 2010 with the implementation of the first of three phases, the Revionics Price Optimization solution. A second phase includes building upon the success they have already achieved and adopting the Revionics Markdown Optimization and Revionics Promotion Optimization solutions in 2012.

By leveraging all these solutions, Pamida plans to be a “game changer” in leading the industry in best-of-breed price and promotion optimization technology. Staying with its core focus to provide customers with an easy, reliable and affordable shopping experience, to date, Pamida has achieved impressive sales and margin improvements with Revionics’ solutions.

“Revionics has gone above and beyond the ‘call of duty’ regarding the expertise, focus and dedication they have provided us during our continuing partnership with them. We consider them part of our team and a very strong collaborator,” stated Mark Kelso, director of pricing for Pamida. “Through Revionics solutions, we are now able to execute powerful pricing strategies which are aligned with Pamida’s corporate vision of being easy, reliable and affordable; allowing us to deliver a much improved value proposition to our customers.”

“We are proud to be a partner of Pamida and to receive the Vendor Partnership Award,” said Marc Hafner, Revionics’ president and CEO, Revionics. “This recognition and what we have accomplished for Pamida, demonstrates the proven results our offerings provide, as well as the incredible support and knowledge that our team brings to our customers. Our retail technology solutions are designed to ignite profitability and growth.”

About Revionics, Inc.

Revionics delivers innovative lifecycle price optimization solutions to retailers, including base, promotion, and markdown pricing. The Revionics technology leverages an integrated forecast, enabling a coherent view of customer demand across all decision areas. Our proprietary approach, Revenue Bionics™, applies advanced analytics and science to predict customer behavior, empowering retailers to achieve their financial objectives, improve customer loyalty, and make better, faster decisions. Our solutions are delivered on a modern, fully scalable, software-as-a-service platform. Over 20,000 retail locations across grocery, drug, building materials, convenience, general merchandise, discount and sporting goods stores are priced using Revionics solutions. For more information, please visit

About Pamida

Headquartered in Omaha, Nebraska, Pamida operates 193 stores in 17 states, primarily in the Midwest, and carries a wide variety of general merchandise including apparel, home and electronics, seasonal items, toys, housewares and groceries. The company also operates 132 pharmacies and is a health care leader in each community. For more information about Pamida or the Pamida Foundation, visit our Web site at

About the Pamida Foundation

The Pamida Foundation is a 501(c)(3) non-profit dedicated to improving the lives of citizens in all of the communities Pamida serves. The Pamida Foundation supports non-profit organizations that fulfill the mission of educating youth, helping families in need and enhancing the quality of life for senior citizens. Funding is provided by the generous support of company partners, teammates and other fundraising events throughout the year.