Powerful pricing and promotion strategies will be critical for winning market share and combatting Amazon’s aggressive move into the Brazilian market
AUSTIN, TX – (August 15, 2017) – Drogaria Araujo, a longtime Brazilian drugstore pioneer with more than 160 stores in Minas Gerais, will be a featured speaker at Revionics’ “Retail Price Workshop: Advanced Strategies for Profit Optimization”, Thursday, 24 August 2017, 12:00 – 18:00 (BRT) at the Hilton São Paulo Morumbi in Brazil.
It’s “game on” for Brazilian retailers whose profits, margins and customer retention are at risk if they fail to quickly adopt strategic, data-driven pricing and promotions solutions. Facing Amazon’s aggressive expansion in Latin America and with the Brazilian ecommerce sector expected to grow by 39% in 2017-2018, retailers need to take action now – or risk losing the retail war for valuable market share.
As a featured speaker, Drogaria Araujo’s Guilherme Castanheira, Price Intelligence Coordinator, has put science-based pricing into practice. Castanheira gives insight into how Brazilian retailers can leverage price optimization and analytics to be more responsive to fast-changing customer, market and competitive trends while enhancing brand image and meeting top- and bottom-line business goals.
- Guilherme Castanheira, Coordenador de Inteligência de Precificação, Drogaria Araujo
- Carlos Rodriguez, Vice President, LATAM, Revionics
- Kamala Anupindi, Principal Solutions Architect, Revionics
- Aditya Rastogi, Director, Global Science Services, Revionics
Attendees will gain actionable insights through targeted sessions on:
- Crawl, Walk, Run: A Phased Approach to Price Optimization
- Stop the Margin Leakage: Making Promotions Smarter, Faster and More Profitable
- Customer-Focused Innovation in Pricing & Promotions
- Effective Change Management
- Reaching Your Goals through Markdown Planning and Execution
To register, click here. Registration is free for qualified attendees.
Attend @Revionics #Price Workshop in Brazil w/ @Drogaria_Araujo & prepare for Amazon’s expansion & ecommerce growth http://bit.ly/2t93N1a
About Revionics, Inc.
Revionics is a global leader in profit optimization services and solutions. Our unparalleled analytics and science serve as the backbone of omni-channel retailing to help performance-driven retailers execute profitable pricing, promotion, markdown, and space decisions with predictable business outcomes. The result: achieve speed to value and ROI, improve margins, drive top-line sales and respond faster with precision.
Revionics’ SaaS-based model integrates analytics, technology and services to deliver an unmatched advantage for retailers – Competitive Insights, Price Suite, Promotion Suite, Markdown Suite, and Space and Assortment Suite – all from a predictive platform to drive long-term growth.
Trusted by some of the most profitable retail brands, Revionics optimizes across more than 18 million products and more than 2.6 billion item/store combinations are modeled weekly. Learn more at www.revionics.com.