Revionics and Roundy’s Supermarkets Present on Price Optimization Solutions at Retalix Synergy 2011 Conference

Revionics and Roundy’s Supermarkets Present on Price Optimization Solutions at Retalix Synergy 2011 Conference

Revionics and Roundy’s Supermarkets Present on Price Optimization Solutions at Retalix Synergy 2011 Conference
November 3, 2011 Revionics

Revionics and its Customer, Roundy’s Supermarket, present on how Price Optimization Solutions can help drive customer-centric pricing, resulting in higher profits, margins and improved customer loyalty

ROSEVILLE, CA – November 3, 2011 – Revionics, Inc., the leading provider of retail life cycle price optimization solutions, and its customer, Roundy’s Supermarket, a major retail organization that operates five retail banners (Pick’n Save, Copps, Rainbow, Metro Market and Mariano’s), are guest speakers at Retalix® Ltd.’s (Nasdaq:RTLX) Synergy 2011 Annual Conference (November 6-9 in Dallas, TX). Retalix is the leading global provider of software and services to high volume, high complexity retailers such as supermarkets, groceries, convenience stores, fuel stations, etc.

Revionics and its customer, Roundy’s Supermarket, will provide high-value education and real-world examples for conference attendees. With still uncertain economic times, low consumer confidence and rising commodity costs, this is an opportunity for both a technology provider and its customer to educate retailers on results-driven Price Optimization Solutions that can help them overcome today’s obstacles while growing profits, margins and customer loyalty. In addition to speaking, Revionics will be demonstrating its Price Optimization Solutions at booth #415. Stop by and see how they can help you become more profitable.

Revionics’ and Roundy’s Supermarket presentations will include:

Monday, November 7th, 4 p.m. (CST)

  • Jason Benish, Vice President of Pricing and Strategic Initiatives at Roundy’s Supermarket
  • Karen Dutch Senior Vice President of Marketing at Revionics

Price Optimization and the Path to Shopper-Centric Pricing
Retailers can establish a competitive advantage by leveraging Price Optimization to react more rapidly to, influence, and predict the changing demands of their customers. Roundy’s Supermarkets will share how they are leveraging Revionics’ Price Optimization Solutions to sharpen their price image, improve forecast accuracy, and automate labor intensive/error-prone pricing processes to increase margin as well as have more shopper-centric pricing.

Tuesday, November 8th, 3 p.m. (CST)

  • Alison Brandt, Vice President of Western Region Sales at Revionics

Price Optimization for C-Store:
The economic uncertainty of the past few years has led to “forever frugal” consumers who make less shopping trips. This provides many challenges for retailers but also opportunities for C-stores to develop pricing strategies to ‘pull customers off the pump’. Revionics provides Price Optimization software that enables C-Stores to leverage sophisticated science to develop pricing strategies to increase sales, margin, and customer loyalty.

“We just completed our annual customer conference, Insight 2011, and with a 50% increase in attendance from last year, it was clear that retailers are hungry to learn more about proven pricing strategies that will sustain and grow their businesses in today’s economy,” stated Karen Dutch, Senior Vice President of Marketing for Revionics. “Our primary goal is to help them accomplish this and we have the customer success stories and track record to prove that we can.”

About Revionics, Inc.
Revionics delivers innovative lifecycle price optimization solutions to retailers, including base, promotion, and markdown pricing. The Revionics technology leverages an integrated forecast, enabling a coherent view of customer demand across all decision areas. Our proprietary approach, Revenue Bionics™, applies advanced analytics and science to predict customer behavior, empowering retailers to achieve their financial objectives, improve customer loyalty, and make better, faster decisions. Our solutions are delivered on a modern, fully scalable, software-as-a-service platform. Over 20,000 retail locations across grocery, drug, building materials, convenience, general merchandise, discount and sporting goods stores are priced using Revionics solutions. For more information, please visit