Revionics Customer Forum to Focus on Maximizing Pricing Performance

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Retail Industry Luminaries Share Insight on ‘Climbing New Heights’ with Life Cycle Price Optimization

ROSEVILLE, CA – August 16, 2011 – Revionics, Inc., the leading provider of retail life cycle price optimization solutions, today announced the program for its 2nd Annual Customer Forum: Insight 2011 taking place October 25-26, 2011 at the Tempe Mission Palms in Tempe, Arizona. Designed to help retailers better compete in this tough economy, Revionics Insight 2011 will share leading strategies and best practices for improving sales, profitability, and customer loyalty.

Greg Girard, program director of Merchandise Strategies, IDC Retail Insights, will deliver the keynote address at Insight 2011 titled, “Retail Revenue Management: Next Generation Capabilities to Win Today and Tomorrow”. Girard is responsible for defining IDC Retail Insights’ authoritative perspective on how retailers should use
technology to achieve key operational, tactical, and strategic objectives in the sourcing, buying, planning, assortment, allocation, replenishment, and pricing of merchandise.

“Climbing New Heights” with Life Cycle Price Optimization will be the focus of guest speakers from Tractor Supply Company, Pamida Stores and Family Dollar as they share their personal experiences, best practices and results from their price optimization deployments. Willard Bishop, as well as other partner and in-house speakers, will discuss tactics for using shopper and loyalty data to drive better merchandizing and pricing decisions.

Revionics’ Insight 2011 featured presentations and programs include:
  • Shopper-centered Merchandizing
  • Ensuring Promotional Effectiveness
  • How to Price More Competitively
  • Measuring to Maximize Value
  • Improving Results with What-if Planning
  • Improving Private Label Strategies
  • Optimizing Markdown Margins
  • Leveraging Actionable Insights

"Today's retailers are facing a confluence of many difficult market conditions. Revionics’ Customer Forum will provide best practices and actionable steps to increase the value of your investment in price optimization,” said Marc Hafner, president and CEO, Revionics. “Insight 2011 is an ideal opportunity for retailers to discuss ‘Top of Mind’ issues and trends on gathering and deciphering intelligence to improve store performance, as well as network with peers in the retail industry."

For more information or to register for Revionics’ Customer Forum: Insight 2011 visit

About Revionics, Inc.

Revionics delivers innovative lifecycle price optimization solutions to retailers, including base, promotion, and markdown pricing. The Revionics technology leverages an integrated forecast, enabling a coherent view of customer demand across all decision areas.

Our proprietary approach, Revenue Bionics™, applies advanced analytics and science to predict customer behavior, empowering retailers to achieve their financial objectives, improve customer loyalty, and make better, faster decisions. Our solutions are delivered on a modern, fully scalable, software-as-a-service platform. Over 20,000 retail locations across grocery, drug, building materials, convenience, general merchandise, discount and sporting goods stores are priced using Revionics solutions. For more information, please visit