Sally Beauty, RSR and Revionics to Present at NRF 2016 on How Winners are Leveraging Technology to Break the Promotion Insanity

Optimize with Confidence  

Dynamic pricing and real-time market and competitive data are powering retailers’ decisions to break the death by discount cycle to protect margins and profits  

AUSTIN, TX – (January 12, 2016) – Today’s commerce has no boundaries and the game of retailing will become even faster and more complex as retailers try to keep pace with consumers’ thirst for a seamless shopping experience – online and offline. 2016 is a make-or-break year for retailers as new retail entrants such as and entrenched giant flex their ecommerce muscles to sidetrack smaller ecommerce and traditional retailers. It’s time for retailers to take control with a proven retail model that puts the customers at the heart of it. 

Revionics, a leading provider of End-to-End Merchandise Optimization solutions, invites retailers to join their experts for two insightful Big IDEAS! Sessions. The session titled “The Right Price at the Right Time” features Zebra Technologies’ Todd Berner, vice president of Zebra Commerce, and Revionics’ Joe McCorkle, director of retail solutions. Berner and McCorkle will outline five considerations and benefits of dynamic pricing – from planning and execution across in-store devices and systems online. 

The session titled “How to Break the Death by Discount Cycle” features Sally Beauty’s Linda Voracek, group vice president of merchandising, RSR Research’s Brian Kilcourse, managing partner, and Revionics’ Cheryl Sullivan, senior vice president of product strategy. The session will highlight how to turn underperforming promotions into profitable offers that increase customer loyalty, margins and sales. 

Revionics’ Big Ideas sessions include: 

Zebra Technologies and Revionics

Title: The Right Price at the Right Time – Mobile Price Management & Compliance

Date: Sunday, Jan. 17th

Time: 10:15 – 10:45 a.m. EST

Location: Level 3 EXPO Hall, Big Ideas Room 3


  • Todd Berner, VP of Zebra Commerce 
  • Joe McCorkle, Director of Global Retail Solutions

Sally Beauty Supply, Revionics and RSR Research  

Title: How to Break the “Death by Discount” Cycle

Date: Monday, Jan. 18, 2016

Time: 9:15 – 10:00 a.m. (ET)

Location: Leve1 1 EXPO Hall, Big Ideas Room 1


  • Linda Voracek, Group Vice President of Merchandising for Sally Beauty Supply – Panelist
  • Cheryl Sullivan, Senior Vice President of Product Strategy for Revionics – Panelist
  • Brian Kilcourse, Managing Partner, RSR Research – Moderator

In addition, Revionics will be unveiling its latest innovations in Dynamic Pricing, market and competitive intelligence and promotions. Experts at Revionics booth #2962 will be on hand to demo the new innovations, including Dynamic Pricing and ways to leverage competitive and market intelligence to drive smarter pricing, promotions and assortment decisions. 

Revionics’ NRF Exhibit Highlights (Booth #2962)

Stop by the Revionics booth and find out more about our aggressive R&D efforts, critical industry news and why Revionics  ranked so high in the RIS Software LeaderBoard. Experts and executives will be on hand to discuss: 

  • Revionics® Dynamic Pricing: Revionics expanded its price, promotion, markdown and space and assortment product suites to include Revionics® Dynamic Pricing, which delivers surgical, intra-day pricing – empowering retailers to always deliver the best price throughout the day while avoiding margin loss through rampant price matching. 
  • Revionics acquisition of Marketyze: This acquisition expanded Revionics R&D depth and added new capabilities to its solutions portfolio with the addition of unmatched real-time market, competitive and customer intelligence to execute more profitable merchandising decisions across all channels. 

To schedule a meeting at NRF 2016, click here. To learn more about Revionics solutions, please visit our website.

Join the Conversation:
For all the latest on NRF 2016, follow @Revionics #NRF16
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About Revionics, Inc.
Revionics is a proven leader in End-to-End Merchandise Optimization solutions. Over 40,000+ retail locations around the world optimize with Revionics across 18M+ products and 2.2B+ sku/store combinations are modeled weekly. Revionics empowers retailers around the globe to profitably execute a data-driven omnichannel merchandising strategy by utilizing one of the most comprehensive set of shopper demand signals to increase financial performance and improve customer satisfaction. Revionics’ solutions are powered by unmatched demand-based science and advanced predictive analytics to help ensure retailers have the right product, price, promotion, placement and space allocation to drive business performance and seamless shopper experience – online, in-store, social and mobile. Delivered on a scalable, SaaS-based platform, Revionics solutions offer real-time insights and dynamic decisions at speed, scale and frequency, while providing fast ROI. Revionics has been recognized as a Deloitte Technology Fast 500™and JMP Securities’ Hot 100 Software Company. To learn how you can compete more profitably, please visit