Handle it like a Pro
Enough with the same old, same old promos. It’s time to break with tradition, upgrade your technology and update your promotion strategies.
Elevate your promotions
Corporate traditions, shopper expectations and limiting technology keep retailers repeating the same promotions season after season, with little insight into the full impact of those offers – or alternative offers – across the organization. Many retailers have just come to accept this lack of forward progress with promotions. But we say enough with the same old, same old. It’s time to advance your promotions proficiency.
NEXT: Optimize promotion plans
The new Revionics Promotions Planning and Optimization solution provides the technology and expertise you need to skill up your promotions strategy and maximize the impact of every offer. We’ve combined the best of modern technology with 25 years of pricing experience to unlock new promotional possibilities and make it easier than ever to handle complex, omnichannel, personalized and inventory-aware promotions like a seasoned pro.
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01.
Optimize promotions plans
02.
Measure impact before, during and after
03.
Out-promote competitors
04.
Level the vendor playing field
05.
Enhance routine workflows
06.
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About Revionics
Revionics LLC, an Aptos Company, provides enterprise retailers around the world with leading science-based solutions for pricing, promotions and markdowns. As a trusted partner for top retailers across a variety of industries and markets, Revionics delivers unparalleled results in ROI, profit lift, process efficiencies and more. Powered by robust analytics and advanced AI models, Revionics equips retailers with clarity and confidence to make optimal pricing decisions. With science at the center, Revionics’ machine learning capabilities translate consumer, competitor and market data into actionable insights and transparent pricing recommendations for high-impact results.
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Recent advancements in our data science make it possible to achieve what has traditionally been extremely difficult to achieve: truly optimized promotions.
Input your goals and optimize for fast, effective promotions. Advanced forecasting tools make it possible to optimize promotions to achieve specific objectives.
Targeted outcomes
Take the guess (and check, and guess again) work out of promotions planning with data-driven offer recommendations. Implement new promotions with confidence with AI-based recommendations about which items to promote when, at what price, in which locations, for which customers, and for how long.
Offer recommendations
Configurable dashboards with tailored widgets surface necessary actions to take
New AI modeling provides improved accuracy for more complex promo use cases
Eliminate spreadsheet fatigue, analysis paralysis and outcome uncertainty with data-led forecasts and turnkey recommendations you can trust.
Turn data into decisions
Our AI model interprets your transaction data to provide recommendations built for your customers, your goals, and your stores
Integrated competitive data provides a fuller picture of what’s going on outside your own doors
AI informed by 20+ years of learning from real retailers’ data in a variety of industries around the world
Optimize for offers both simple and complex with AI-recommended discounts
Apply business rules and guardrails to ensure AI finds acceptable results while maximizing value
NEXT: Measure impact before, during and after
Not sure if you have the right data?
Don't let data scarcity scare you. The new Revionics AI leverages leading data science techniques to overcome gaps in your data for more accurate predictions and optimized promotions.
Ditch the safety blanket of last year’s promotions. With accurate forecasting, dynamic mid-flight metrics and comprehensive results, you can approach any offer with confidence. Even new offers.
See the core success metrics for a group of promotions or individual offers, not just once the promotion is complete, but also during the planning phase and even while offers are live - whether online or in the stores.
Promotions management
Understand and visualize the holistic impact of your promotions across the store. Look beyond just a shift in sales to include demand for other products and their potential sales growth. Optimize promotions with similar lifts to find the promo with the lowest cannibalization and pantry loading.
See the full impact
Take chances without taking risks. Powerful side-by-side scenario analysis tools let you experiment with new promotions and anticipate the outcomes before you launch.
Confidence in the outcomes
View aggregated metrics for any group of promos
See filterable, macro-level metrics during planning
Track forecasted trends using product groups
Gain regional insights with store groups
Cannibalization Scenario plan multiple offers and compare potential negative impacts
Affinity Confidently plan with broad insight into your promo's lift, both inside and outside of the promotion
Pantry Loading Metrics measure the long tail sales impact of planned offers
Merchant Impact Detailed views of promo lifts give transparency to impacts across merchants
Any combo of stores, channels and items
Determine the full potential of your promotion by comparing different optimized offers
NEXT: Out-promote competitors
Are you missing hidden promotional impacts?
Start here: 5 steps to building a more holistic approach to promotions measurement and improving promotional results.
Get the guide
It's a hyper-competitive world out there. Drive more customers into your stores and improve market positioning with promotions designed with your competitors’ pricing in mind.
This is smarter competitive promotion management. With your competitive data integrated right into the solution, you can predict, measure, react and outmaneuver others’ promotional moves in the market.
Run competitively-informed promotions
The new enhancements to competitive insights are focused on making it easy to view and make decisions based on competitive pricing information during promotion planning and optimization processes. Making promotion decisions in context of your most important competitors’ positions is making smarter decisions.
Competitive views
Predict and measure what impact competitors’ promotions have on your promotions
Determine if and how to react to competitors offers
Consult and compare with competitors’ historical promotions
Work hand-in-hand with Revionics Base Price to enhance competitive price image and market position
A comprehensive calendar helps plan, monitor, and adjust promotions as needed due to shifting market conditions
Set and enforce competitive rules to ensure that all promotions drive optimal results in a highly competitive retail landscape
NEXT: Level the vendor playing field
Let’s change the vendor relationship dynamic. Build your promotions proficiency to bring more weight to the negotiating table and make the most of every vendor dollar.
Work with your vendors, not for them. With advanced analytics and forecasting tools, you can become a vendor negotiations virtuoso and support promotion plans that will benefit your whole assortment – not just the vendor’s pocket.
Why should 20% of your assortment take up 80% of your time? Robust metrics and streamlined processes make it easy to make decisions and get greater vendor promotion results in less time.
Vendor promotions: smarter, not harder
Collaborate for mutual outcomes
See accurate forecasts of the impacts on different products, categories and departments with integrated scenario planning
Built-in competitive data allows you to see which promotions vendors are running with your competitors
Create, manage and assign vendor funds of all types – both simple and complex
Upload, evaluate, and execute vendor promotions en masse for greater process efficiency
Run simulations at scale to test dozens of different scenarios in short order
NEXT: Enhance routine workflows
End-to-end workflow tools guarantee tight collaboration and efficient execution of all those promotions, even on the most complex omnichannel promotions.
Time to fire those tedious, manual processes. The Revionics Promotions Planning and Optimization solution was built with the daily needs of pricing users in mind.
Streamline your day-to-day
NEXT: About Revionics
Integrated alerts and notifications help you make timely decisions on planned and in-flight promotions to reach the right customers at the right time and maximize every opportunity.
Take notice to get your promotions noticed
Powerful and flexible dashboards ensure everyone across the enterprise has the information they need to efficiently and effectively plan, execute and evaluate every promotion.
Analyze performance in a dash(board)
Streamline repeat promotions with actionable performance insights integrated directly into promotions planning. Create new plans based on past promotions performance, straight from your promotions performance analysis dashboard
From insights to actions
Track constantly changing status updates through high-level views of your entire plan
Understand and take action midflight on plans and promotions impacted by changes in product, vehicle, funds and more
Improved and intuitive UI design for simpler daily task completion and easier new user onboarding
Apply bulk actions for faster decision-making and execution of routine tasks • Duplicate promotions • Bulk upload vendor promotions • Approve offers en masse
Foster collaboration across the organization with built-in chat functionality right there on the promotions screen
Flexible widgets Gain insights into regional performance with store groups. Track forecasted trends using product groups.
Aggregated metrics See filterable, macro-level metrics while you're in your planning phase
Promo Health Indicator Health scores available during promotion planning can prevent users from repeating prior mistakes, while grading potential offers can help lead to faster, better-informed decisions.
